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Clogik · Campaign systems
Multi-city rollouts go wrong when nobody can see the floor. We give marketing teams one live view—attendance, issues, progress—while CNHI, Proofield, and similar programmes are still running.
Live visibility
Location, interactions, issues, and next-day notes in one format. Mumbai can be compared with Pune without translating five different spreadsheets.
Field reporting is often treated as an afterthought, but it is what keeps on-ground campaigns accountable. Without location-wise updates, teams lose time chasing status, fixing issues late, and making decisions on incomplete information.
Clogik builds reporting into the campaign plan from day one. That means the same fields are captured across teams and cities, so Mumbai results can be compared with Pune or Delhi NCR without translating five different formats. For pre-campaign site checks, see our Recce Management System.
Our reporting format is designed for marketing managers who need clarity, not clutter. Whether your campaign includes sampling, BTL promotions, or brand activations, reports follow a consistent structure so you can compare performance across locations and teams.
Good field reporting also protects brand experience. When teams surface permission issues, low engagement zones, or messaging confusion early, the campaign can be corrected before budget is wasted on the wrong venues.
Depending on campaign intensity, Clogik can provide end-of-day updates, location-wave summaries, or consolidated weekly packs. The right cadence depends on how quickly your team needs to act. High-tempo activations often need faster loops; longer market studies may prefer deeper weekly synthesis.
Multi-location campaigns, agency-led activations, new market entries, and any initiative where leadership needs timely visibility into on-ground execution quality across India.
Most on-ground programmes in India still report through WhatsApp groups and spreadsheets assembled days later. Clogik replaces that with evidence tied to a place, a time, and a person: GPS check-ins, geo-tagged photos, route coverage, and district-wise photo galleries. Field staff tracking and photo audits run on Proofield, Clogik's offline Android field app, and the same approach covers recce, sampling, BTL, and activation work.
The dashboard is white-label, so an agency can share it with its brand client under its own name.
Van routes, villages, and basements rarely have steady signal. The field app stores forms, photos, and GPS on the phone and syncs when it reconnects, so rural and highway activity is reported with the same detail as a metro mall. Every city uses the same fields, which keeps multi-city comparisons honest.
Field reporting picks up where recce ends and runs alongside marketing data collection, so consumer responses and execution proof sit in one view. For events and expos, registrations and leads from the event registration system or exhibitor lead capture can be reported in the same campaign.
A one-day activation at a single venue usually does not need an app rollout. A structured end-of-day report with photos is enough. App-based field reporting earns its place when there are multiple teams, cities, routes, or weeks of activity to track.
A useful field marketing report includes location-wise activity, attendance or interaction counts, qualitative observations, response summaries, issues encountered, and recommendations for the next phase of the campaign.
Field reporting gives marketing teams timely visibility across venues and cities, so issues can be fixed while the campaign is live and decisions are based on consistent location-wise updates.
Yes. Clogik uses a consistent reporting structure for sampling, BTL promotions, brand activations, and data-collection drives so teams can compare performance across formats and locations.
Share your current reporting gaps and campaign footprint by emailing prakash@clogik.com. Clogik will propose a reporting rhythm and format that fits your team.
Field reporting is the structured record of what on-ground teams did at each location: attendance, interactions, responses, issues, and photo proof, shared with marketing teams while the campaign is running rather than after it ends.
Yes. The Android field app saves forms, photos, and GPS data on the phone without signal and syncs when the network returns, so van routes and rural districts can be reported in full.
Photos are captured in the app and stamped with location and time at the moment of capture, along with the person who took them. They are filed under the right campaign and site, so the brand can check execution location by location.
Yes. The dashboard is white-label, so an agency can show live progress, photos, and issues to its brand client under its own branding and export the data to Excel.
Yes. Proofield, Clogik's field force tracking and audit app, can be used by a brand or agency's own field staff, or Clogik can supply both the team and the reporting.
Reporting brief
Tell us about your current reporting gaps and campaign footprint. We will propose a reporting rhythm that fits your team.
How we build
Kinetic installs, Unity games, field SaaS, and AI on the booth—evidenced at MGL India Energy Week, Sting F1, Proofield, and IPL Fan Park.
