AR and VR experiences for events, expos and showrooms

Immersive experiences we have delivered

• VR cricket at fan parks, where visitors face deliveries in a headset alongside physical cricket challenges.
• 3D vehicle showroom: a safety-awareness experience where visitors explore airbags, cameras and safety features on a 3D model.
• 3D cargo mission: a driving mission through a live 3D city for a commercial-vehicle campaign.
• 3D room designer: visitors furnish a real-estate apartment live in 3D and see the result instantly.

See the credentials deck for stills.

AR without an app

Camera-based AR runs on a big screen or the guest's own phone browser, so nobody has to install anything. Typical uses are AR try-ons, product placement in the guest's space and AR effects in photobooth outputs. We scope AR when the brief needs it and keep the interaction under a minute so the queue keeps moving.

When headsets make sense, and when they don't

A VR headset gives the deepest experience, but one person at a time. It is right for a hero moment (a fan-park cricket face-off, a factory walkthrough) with a managed queue and hygiene routine. For high-footfall stands, a large-screen 3D experience or a gesture game usually reaches more people per hour. We will tell you which fits your floor.

Data from every session

Every immersive experience logs sessions, completion and time spent, and can capture consented contacts before or after play. The agency gets a dashboard it can share with the brand, not just photos of people wearing headsets.

Built on the same stack as our games and walls

Our immersive work uses the same Unity and web stack as our event games and interactive walls, so experiences can share content, leaderboards and lead capture. That also means a 3D product model built for a launch can be reused for a showroom or an expo later.

What we check before the event

Space for the play zone and queue, lighting (it affects tracking and AR), power, network, and the hygiene and staffing plan for headsets. We confirm these during recce before content is locked.

Formats that fit different budgets

Not every brief needs headsets. A large-screen 3D experience driven by touch or gesture often delivers the product story to more people at a lower cost. A camera-based AR effect can be added to a photobooth or a printed poster without new hardware. VR is worth it when the experience itself is the headline, such as a sports face-off at a fan park or a walk through a place the guest could never visit.

We start from the story and the footfall, then pick the lightest format that tells it well, and keep the option to reuse 3D assets later.

Running immersive tech safely on the floor

Headset zones need a clear play area, a trained host, a cleaning routine between guests and a short safety brief. Big-screen and gesture experiences need good lighting and enough distance from the aisle. We plan the zone, the queue and the staffing so the experience runs all day, not just for the opening photo.