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Guide · Exhibitions & expos
Holograms stop people in the aisle. Interactive walls keep them on the stand and capture who they are. Here is how to choose between them, or combine them, for an exhibition booth in India.
Hologram fans spin LED strips fast enough to make a floating 3D image, and hologram boxes show a person or product inside a lit cabinet. Both are strong at one job: making people stop and look. They are usually rented as hardware with content made to fit the display.
An interactive wall turns a large LED or projected surface into something people control by touch or movement: a game, a product explorer, a map. It holds several visitors at once and every session can be counted and linked to a lead. See interactive walls.
Holograms win the first three seconds. Interactive walls win the next three minutes, because visitors are doing something rather than watching. Neither captures data on its own unless you design it in: a hologram needs a QR or a staff conversation next to it, while a wall can end every play with a short consented form.
Hologram fans need a safe, enclosed mounting and controlled viewing angles; boxes need floor space and darker surroundings. Walls need a full wall, viewing distance and a sensor. Both need stable power. Content for a hologram is a short loop; content for a wall is an interaction design, which takes longer but can be reused across shows.
Some stands use a hologram at the aisle to pull people in and an interactive wall or game inside to hold them, with lead capture at the end. Clogik builds the interactive and data layers and can work alongside your hologram supplier.
Holograms are best for stopping people in the aisle; interactive walls are better for keeping them on the stand and capturing leads. Many stands combine them.
Not on their own. Pair them with a QR form or a staff conversation so attention turns into contacts.
No. We build interactive walls, games, AI photobooths and lead capture, and can work alongside a hologram supplier on the same stand.
A hologram fan needs a safe mounting point and controlled viewing angles; an interactive wall needs a wall-sized display, viewing distance and a sensor.
Yes. Interactive content built for one show can be updated and reused across shows and cities.
Booth brief
We will tell you whether a wall, a game or a combination fits your stand.
How we build
Kinetic installs, Unity games, field SaaS, and AI on the booth—evidenced at MGL India Energy Week, Sting F1, Vislook, and IPL Fan Park.
